RESUME

PRODUCER DIRECTOR/VIDEO EDITOR

PROFESSIONAL PROFILE

  • Two time EMMY Award Winning Video Production Professional with strong management skills.
  • Storyteller, master video “Preditor” (Producer/Editor) delivering news packages, long and short form videos for social media, web and broadcast ALL within budget and deadline.
  • Over 20 plus years of experience that includes: Production, consulting, writing, producing, shooting, video editing and teaching.

PROFESSIONAL EXPERIENCE

FREELANCE VIDEO NEWS EDITOR

NBC Universal- Telemundo/Fort Lee, NJ/ 2016-Present

Edit video elements create broadcast quality pieces with demonstrated news editorial judgement and sharp eye for details for top rated Spanish speaking daily 6pm and 11pm newscast..

ADJUNCT PROFESSOR

William Paterson University / Wayne, NJ/ September 2019-Present

Course: TV Studio Production

OWNER/PRODUCER/EDITOR

Soraida Peres Video Production & Consulting Services /Newark, NJ/ 2007-Present

STUDIO MANAGER

City of Newark, NwkTV Government Access Channel / Newark, NJ/ December 2008-March 2015

  • Managed the daily operation of the studio facility.
  • Coordinated staff, field and studio productions, programming schedules.
  • Created a much needed work flow for IP networked studio and postproduction environment reinforcing quality control and increasing product creation.
  • Consulted with Communications Director identifying resources and setting budgetary objectives. Generated plans for departmental growth, marketing and increasing revenues.
  • Budgeted and managed complex repairs and maintenance of equipment saving the City thousands of dollars. Researched equipment for purchase and systems upgrades.

PRODUCER/EDITOR/REPORTER

Cablevision, Local Programming (Newark, NJ) 1987-2007

  • Achieved on time, delivery of video packages for news, magazine show, specials, and ad promotions effectively combining all news elements (writing, producing, shoot, editing)
  • Supervised and mentored production techs and encouraged in house work flow procedures.
  • Generated programming that increased awareness of company products by 30% and strengthened Cablevision’s brand.
  • Encouraged in house workflow procedures set by Programming Manager to improve daily content turn over.
  • Team leader in field and studio productions. Pitched ideas, researched stories, booked guests, coordinated shoots, wrote scripts, line produced, prepared talent for election coverage specials.
  • Hosted LIVE broadcast of parades and election specials. Presented weekly news program with sound editorial judgment.

ACCOMPLISHMENTS

  • Under the leadership of Mayor Cory Booker, launched the City of Newark’s first video broadcast studio.
  • Improved community visibility of municipal programs and services by implementing web and social media tools such as Twitter, Vimeo, youtube, facebook …
  • Created acclaimed and much needed weekly news magazine show informing residents of local and statewide government initiatives.
  • Proposed and created in partnership with WBGO radio, the televised and web streamed show,” Newark Today”.

PROFESSIONAL SKILLS

Production Management, Script writing, camera operator, social media management, Post Production Editor, Producing, Directing, Short and long form videos Public Relations, Budget Management, Research Proficiency: Streaming video, Final Cut Pro, Motion, Avid Newscutter, Adobe Premiere, Microsoft Excel.

Bilingual: Spanish fluency

EDUCATION

BA: Theatre Arts & Television, Rutgers University (Newark, N.J.)

Journalism Certificate, New York University School of Continuing and Professional Studies (New York, NY)

AFFILIATIONS

National Association of Hispanic Journalists (NAHJ)

National Association of Telecommunications Officers and Advisors

Newark Civic Trust, The Citizen’s Campaign

National Academy of Television Arts & Sciences, New York Chapter